aims and objectives

What are our Aims and objectives?

Our objectives as set out by our funder the Office for Students (OfS), are:

  • Contribute to reducing the gap in higher education participation between the most and least represented groups.


  • Equip young and adult learners from underrepresented groups to make an informed choice about their options in relation to the full range of routes into and through higher education and to minimise the barriers they may face when choosing the option that will unlock their potential.


  • Support a strategic local infrastructure of universities, colleges and other partners that can cut through competitive barriers, offer an efficient and low-burden route for schools and colleges to engage, and address outreach ‘cold spots’ for underrepresented groups.


  • Contribute to a stronger evidence base around ‘what works’ in higher education outreach.

How do we measure our achievement?

We measure our achievement through tracking and monitoring numbers of individuals engaged with Future U and asking for feedback to determine the quality of the engagement. All activities aim to achieve a specific framework outcome, and we ask participants questions to judge whether the activity met its objective.

Once we complete our data collection (gathering feedback from participants), we analyse the information to see how we could improve the activity for the future, and ensure we embed the learning and disseminate our results. In the next section you can read some of our previous evaluation reports.

Events & Activities

At Future U, we to offer a variety of outreach events and activities which are delivered by our central team and by our partners.


Please select Activities to view the range of talks and workshops that are available to book ad-hoc. Many activities can be delivered in school or virtually, are free of charge and are aligned to the Gatsby Benchmarks for Good Career Guidance.


Select Events to see find upcoming dates for university visit days, competitions, residentials and more.